Un-Advertising is an elegant healthcare and dental marketing system which gets your messages shared by the community massively.
Consumer-generated contents (the community speaking about you and your practice) are a lot more believable than your own advertising contents.
But how do you create contents which consumers could talk and share on a large scale — thus bringing new patients into your door?
The Un-advertising system creates emotional messages which “gets to the hearts” of people.
And as we craft the exact “stories” for your practice, the messages created will increase trust and recognition and best of all, they will appear in front of tens of thousands of eyeballs — thus creating endorsements, positive word-of-mouth and referrals from people who are not even your patients yet![/text_block]
Ads have little longevity in people’s mind. The moment you stop advertising, your prospects forget about you.
You and your competitors all sound similar. Prospects can’t choose you.
Your social media postings get very little shares and likes and hardly any new patients come in because of these interactions.
Ranking a website high on the search engine to get new patients is not what it is cracked up to be. (Even if you do get some new patients, you have a hard time increasing the numbers.)
You get visitors to your website but if they do not purchase and simply click off, you lose contact with them forever. Thus your ad only brings about a “one-time-shot” at converting an individual into actual patient.
The ever-changing social media tools leaves you wondering if you are simply wasting your time posting articles, pictures, placing ads etc since you are never getting the quantity of new patients you need.
Even patients referrals don’t work like they used to
[text_block style=”style_1.png” align=”center” font_style=”bold” font_color=”%23dc0000″ left_padding=”20″]Remember: The lack of execution is another major roadblock to any successful marketing strategy. Any marketing solution which cannot be executed due to having no time or knowledge to implement is NOT a solution![/text_block]
Schedule your FREE 87 min Execution & Strategy Meeting with our marketing consultants to learn how to use Un-Advertising in your practice.
Important Note:Even if you do not use or purchase our regular program, you will walk away from this Execution & Strategy Meeting refreshed with new ideas on how to increase new patients without only relying on advertising!
Plus: You can get a free second opinion on your current marketing strategies. Yes, pick our brains for ANY and ALL strategies you like to use. We can share lots of experiences — after all, we have been marketing for dentists, doctors and various professions for over 25 years!!
We will create eye-catching messages on Facebook, LinkedIn etc that can reach at least 40,000 to 100,000 people in your neighborhood.
Our messages tend to get shared due to portraying you as a great person ( a jolly good fellow) rather than just a clinician (which is boring and sounds the same as your competition.)
Consumer-generated content meaning social media users forwarding a message is more powerful than self-advertised contents. When we “un-advertise,” we create emotional messages which get shared by your local community — and the sharing in turns touch even more people.
Most internet ads are a “one-time shot” where prospects either click and become a client, or forget about your existence totally. Our amplified social media method uses follow-up systems where even if prospects do not buy, they are followed-up again and again automatically.
Most websites are not effective to convert a visitor to a patient. Our amplified social media system directs visitors to a landing page which gives them a strong reason to act.
Learn how to get social and casual referrals from doctors who might not even be connected to you clinically.
A dentist can receive patients from a medical doctor and vice versa (not clinical referrals but by simply being talked about nicely in every healthcare office in town.) How many doctors of other professions are in your area?
If you are a specialist, this program will increase patient referrals from other doctors in your area without you even asking for referrals! Un-Advertising creates a positive image of you to the professional field.
This program will also attract the health care professionals from other fields to become your patients. Would you like to become the doctor of other health care professionals? If so, this program can accomplish this goal without you ever needing to leave your office.
[text_block style=”style_1.png” align=”left” left_padding=”20″]Community leaders, such as fire chiefs, police chiefs, Red Cross chiefs, mayors, City Council members, church leaders, school principals and teachers, etc., have increased influence in the community.
Learn how to get local community leaders to speak well about your practice to members of the public that they meet.
Getting referrals from highly respected public servants is probably the most elegant way of getting quality patients.
“Other people — especially if they are influential people in the community — saying good things about you is more powerful than you saying good things (advertising) about yourself.”
– Helmut G Flasch, CEO, Flasch International
“If you want or need to increase your revenue fast, then marketing to people who have bought something from you already will be your best source no doubt. Dentists often have hundreds of thousands of dollars, if not millions, of unfinished dental cases.
Thanks to social media, and its new direction, contacting those inactive patients/clients is easier than ever!