An Award-Winning Marketing Strategy To Reach Your Prospects Without Depending Only on Advertising
Watch the video on DentalTown.com creator Howard Farran’s interview with Helmut Flasch about the Un-Advertising new patient marketing strategies.
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NBC News
“…powerful innovation allows dentists to obtain paying customers using Facebook”
CBS Channel 2 News
“They are all over the United States … it’s people helping people…”
Dental Economics
“…integrates a more dentist-comfortable method for acquiring professional and patient referrals…”
MD News
“…gives physicians the ability to create a high level of public exposure…”
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Un-Advertising is an elegant healthcare and dental marketing system which gives you a steady stream of new patients without depending only on advertising.
Having the community speaking about you and your practice are a lot more believable than your own advertising contents.
But how do you achieve the result of many people in your community talking about you and sharing your message — thus bringing new patients into your door?
The Un-advertising strategies get into the “hearts of people” and thus build trust between you and your prospect and increase actual new patients walking into your door!
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Don’t do mass advertising but massively Un-advertise to your local community and increase new patients!!!
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5 Major Roadblocks That You Need To Overcome In Traditional Marketing:
- Ads have little longevity in people’s mind. The moment you stop advertising, your prospects forget about you.
- You and your competitors all sound similar. Prospects can’t choose you.
- Your social media postings get very little shares and likes and hardly any new patients come in because of these interactions.
- Traditional networking methods like luncheons or promoting yourself to other referrals is too time-consuming and can’t be carried out consistently by your own time and effort.
- Even patients referrals don’t work like they used to.
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- UN-Advertising used in medical and dental marketing makes you unforgettable in the public’s eye.
- It increases patient referrals even from people who are NOT your patients yet.
- Your messages will get “viral shares” online and thus giving you FREE exposure.
- You get referrals and endorsements from other health care professionals.
- Patient testimonials and reviews will increase drastically online.
- It gets you FREE publicity from the press — it will cost you nothing to get endorsements from major news network.
- If you are currently advertising, it will make your current advertising efforts bring even more new patients.
Schedule your FREE 87 min Execution & Strategy Meeting with our marketing consultants to learn how to use Un-Advertising in your practice.
Important Note: Even if you do not use or purchase our regular program, you will walk away from this Execution & Strategy Meeting refreshed with new ideas on how to increase new patients without only relying on advertising!
Plus: You can get a free second opinion on your current marketing strategies. Yes, pick our brains for ANY and ALL strategies you like to use. We can share lots of experiences — after all, we have been marketing for dentists, doctors and various professions for over 25 years!!
Here Are The 6 Un-Advertising Strategies To DOUBLE Your Practice And DOUBLE Your Income:
STRATEGY 1: Use “Amplified Social Media” To Reach Your Perfect Prospects Online
- We will create eye-catching messages on Youtube, Facebook etc that can reach at least 40,000 to 100,000 people in your neighborhood.
- Our messages tend to get shared due to portraying you as a great person ( a jolly good fellow) rather than just a clinician (which is boring and sounds the same as your competition.)
- Consumer-generated content meaning social media users forwarding a message is more powerful than self-advertised contents. When we “un-advertise,” we create emotional messages which get shared by your local community — and the sharing in turns touch even more people.
- Most internet ads are a “one-time shot” where prospects either click and become a client, or forget about your existence totally. Our amplified social media method uses follow-up systems where even if prospects do not buy, they are followed-up again and again automatically.
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STRATEGY 2: Get Endorsed By Major News Networks
- People simply believe in news more so than in advertising!
- We will get you press mentioning on major news network such as Fox, CBS, NBC, ABC news — guaranteed. These exposures are FREE — you do not need to pay for advertising on these networks.
- You look more ‘elegant’ to your public as the media is tooting the horn about you, not you trying to toot your own horn.
- We will also show you how to use this press mentioning in any and all of your websites, in order to create credibility.
- Your press releases published will be found on Search Engines — thus you increase your office’s exposure online positively to new customers.
With our program, you will become a celebrity which has been in the news. [/text_block]
When The Media Endorses You, It Is The Best and Most-Believed “Advertising.”
– Helmut G. Flasch, CEO, Flasch International
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STRATEGY 3: A Unique Video Marketing Strategy That Turns Audiences Into NEW PATIENTS And Even Improve Your Google Ranking (Without Ads)
- Most business owners are familiar with using videos to showcase their patient testimonials, or to highlight the features of their business. However, videos made professionally and/or in large quantities does not always mean new patients will come from those videos.
- In fact, for many small business owners, their Youtube videos are hardly watched by enough prospects in their areas to make any impact!
- The good news is: Un-Advertising improves the effectiveness of video marketing by 1000 percent by creating emotional videos that get views, and that converts.
- Because of the “natural organic” nature of our video marketing, our clients often go up to the 1st page of google rankings for their businesses.
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“Videos can convert a stranger to become someone who is a potential buyer. You simply need to know how to harness the power of Un-Advertising to accomplish this.”
– Helmut Flasch, CEO, Flasch International
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STRATEGY 4: Attract More High End Cases and Sell More High End Services
- Would you like to be able to sell high end services to prospects who need it? Our one-on-one coaching session will train you and your staff how to effectively close high end services without awkwardness or anxiety or overreaching.
- Instead of “hard selling”, we will show you how to use “care selling” which are easy conversational methods to get patients to say YES.
- If you would also like to attract more high end cases, our UN-advertising strategies will get your practice to be seen and found by high end prospects who need your services!
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“Without effective closing and selling skills, you will never achieve the full financial satisfaction of your profession.”
– Helmut G Flasch, CEO, Flasch International
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